10 ways real estate firms use business processes

by Jun 3, 2022Blog, Business Processes, Real Estate, Solutions

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Real estate firms face many challenges today, like the challenge of keeping up with fast-changing technology and rapidly evolving customer needs. However, one thing can help real estate firms overcome those challenges: business process. Business process helps firms organize their workflows, so they’re more organized, efficient, and productive. What does a business process actually look like when applied to real estate? Here are ten ways real estate businesses use business process principles to improve all aspects of their work.

10 ways to use business processes for real estate

1. Real estate firms use business processes to sort piles of data.

The first thing to know about business processes is that it’s a way to sort through the data you’re collecting. The more information you collect, the harder it can be for your real estate firm to understand it all. That’s where a good business process comes in: by making sure that every piece of data gets put into the right place and then that each piece of information goes in there only once. Business process also helps with prioritization: if something important happens, then there should be some easy way for anyone at your company to find out about it right away—and if something less urgent occurs as well, then whoever needs them will find out about those things later on through their regular workflow or another channel like email or chat channel updates.

2. Business processes help streamline the way real estate firms run.

The second way real estate firms can use business processes is to streamline the way they run. Business process management (BPM) is a set of repeated actions and can help reduce waste and improve efficiency. BPM also helps real estate firms improve productivity, which we’ll cover later in this post.

3. Business process allows firms to automate tasks that don’t have to be done by people.

A lot of businesses are actually more efficient when they have fewer employees. This is because machines and computers can do repetitive tasks much faster than humans, so they free up time for those workers to focus on higher-value roles like customer service, sales, and innovation. Real estate firms can use these same ideas with business automation tools in their workflows.

4. They digitize contract signing and management processes.

Suppose you’re looking to increase the efficiency and affordability of your real estate business. In that case, one of the easiest ways to do so is by digitizing your signing and contract management processes. When you digitize these processes, you can reduce costs associated with paper copies and faxes, allowing more money to be put back into your pocket. In addition to helping businesses save money on paperwork, this technology also helps them save time. Having all of your contracts digitally stored allows for quick access when it comes time to sign them. No longer will agents have to wait around while their client is searching for documents or be delayed by post office delivery times.

5. business processes reduce wait times for customers, giving more time for essential interactions.

One of the best ways to improve customer relationships is by providing a great experience. This begins with setting expectations and following through on those promises, but it doesn’t end there. You need to make sure that each interaction is as enjoyable as possible! The best way to accomplish this goal is by eliminating friction through business process automation.

6. Business processes can lay the groundwork for growth and scalability, so your business grows with you.

Business processes help you grow as your business grows. It’s a methodical way of planning and implementing the daily tasks of a business, and it can be used to scale your business. Business processes are how you manage and improve the way your employees work together to get things done. They’re also an excellent way for your company to keep up with the speed of change in our digital age: by automating repetitive tasks, we free up time so that our people can work on more strategic activities instead.

7. Business process can take over HR tasks, like onboarding new hires, making sure everyone is trained consistently every time.

Business processes can be used to streamline HR tasks like onboarding new hires. You may want to make sure that every employee is onboarded in the same way and simultaneously, so they’re all on the same page when they start working together. Business process can also make sure everyone is onboarded consistently every time.


Business processes can make workflows more visible and easier to manage. This is especially helpful if you’re working with contractors or freelancers who only spend a few hours a week on your projects. Business process makes it easy for them to see where they’re supposed to fit in, so they don’t feel lost when they come into the picture.


It’s a common complaint among real estate firms that their clients keep changing the requirements for each project. With a business process, you can show you’re learning from each project and improving your services based on what your clients need. A good example of this is a client who uses the same service providers (like an electrician or plumber) repeatedly when they do remodeling projects. That’s good evidence that the client trusts them because if there was ever a problem with their work product or quality, the customer would have gone elsewhere by now.


The first step to understanding the business process is not to be afraid of it. It is a set of tools, and it can be used in various ways depending on the needs of your real estate firm. For example, if you’re looking for a way to improve customer service or streamline your workflow as an agent, business processes might be just what you need.

Business Process Is Not A One-Size-Fits-All Solution

Business process is not about creating one perfect system for all firms in every industry at once. Instead, it’s about developing tools based on each company’s individual needs and goals, whether those are streamlining internal processes or providing better service for clients.

Applying business process principles to real estate firms is an effective way of boosting efficiency and productivity.

All you need to know about the business process is that it’s completely different from what you might think. It’s not an organizational chart or a list of tasks but an approach to solving problems and improving efficiency by identifying them in the first place. A real estate business process has five steps:

  1. Identify the problem or pain point
  2. Define how it affects your company
  3. Analyze what solutions have been tried previously
  4. Determine which solution is most likely to work in the future
  5. Implement your best solution

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